epub Ò Ultimate Guide to Facebook Advertising Paperback ↠ dcmdirect

mobi Ultimate Guide to Facebook Advertising

epub Ò Ultimate Guide to Facebook Advertising Paperback ↠ dcmdirect æ [PDF / Epub] ★ Ultimate Guide to Facebook Advertising: How to Access 1 Billion Potential Customers in 10 Minutes Author Perry Marshall – Dcmdirect.co.uk NEW CUSTOMERS ARE WAITING FIND THEM ON FACEBOOKFacebook makes it eNEW CUSTOMERS ARE WAITING FIND THEM ON FACEBOOKFacebook makes it easy for businesses like yours to share photos videos and posts to reach engage and sell tothan 1 billion active users Advertising expert Perry Marshall is joined by co authors Keith Krance and Thomas Meloche as he walks you through Facebook Advertising and its nuances to help you pinpoint your ideal audience and gain a ten fold return on your investment Now in its third edition Ultimate Guide to Facebook Advertising takes you further than Facebook itself by exploring what happens before customers click on your ads and what needs to This is a fantastic book to get started with advertising on Facebook and good for intermediate advertisers tooI recently read the 2nd edition and got a lot out of it but it already felt dated as Facebook changes so much so often So I got the 3rd edition and went through it in about 2 days It's been completely re written and updated with what's working nowIf you don't know the authors they're real experts Perry Marshall literally wrote the book on Google AdWords and is a direct marketing expert Keith Krance has been running a very successful digital marketing agency for many years and I've been working through his Facebook training products all of which are terrific There are also a number of guest authors including Ryan Deiss the founder of Digital MarketerThe book will take you from 0 to launching your first Facebook campaigns and getting actual momentum It's mostly structured around principles Keith learned while training and flying commercial airplanes for years before he started his agency The Facebook Flight Plan is an engaging way to structure the content and makes a lot of senseYou're taken through some basics like setting up a Business Manager account getting the necessary tracking in place adding people to your account etc Then you go through the foundation of marketing on Facebook researching your target market setting up audiences and the most important piece getting the right hooks and offers in place As they say in the book success on Facebook is not about ninja optimization it's about getting the right offer in front of the right people and the book takes you through exactly how to do thatThere are in depth chapters on how to craft the best ad copy and creatives what funnels work for different types of business and how to optimize and scale campaigns without seeing increased costs per action There's a chapter on creating one of the most powerful ads video And there's a ton of bonus content If you're just starting out on Facebook get the book and read through all of it it will save you a ton of time If you've been advertising on Facebook and not getting the results you want get the book and see what you're missing If you're already a Facebook expert you're probably not going to learn much but you could jump to Keith's or Perry's advanced trainingThere's a lot of info if you're just starting out it's going to take some time but take it step by stepThe only negative I have is that there are a lot of images in the book and in the Kindle version they're hard to see and there doesn't seem to be a way to zoom in That's not so much a criticism of the book it's probably an issue with Kindle but it would be great if the authors provided the images in a separate PDF

book ✓ How to Access 1 Billion Potential Customers in 10 Minutes Ç Perry Marshall

Ry page on your website 5 10 percenteffective overnight If anybody can make practical sense of Facebook for marketers it's Perry He has his finger on its truth as advertising media not social media He also realizes there is a short window of time during which it offers greatest opportunity He identified this with Google AdWords Now this book shows how to capitalize on ideal timing with this media Finally he is a well disciplined direct response practitioner who holds this accountable for ROI I bestow my 'No BS' blessing Dan S Kennedy legendary direct marketing advisor and author of the No BS serie A lot of good information but unless I missed it they left out something very important Facebook policies that can get your ad account flagged and shut off I don't know if I used the wrong picture or what rule I violated I honestly have no idea but after doing one successful campaign creating ads for the next round they shut me down and I read elsewhere not in this book that it can take a month to get that rectified The authors of this book should address this common problem right away so beginners like me do not make some unknown error that causes this to happen Also this is not the best book for step by step how to place ads for beginners it is about using the best copy and creating good funnels which is all helpful but I needed how to use the ads manager successfully and NOT get shut down by violating something unknowingly but maybe the end of the book has all that I only read to chapter 16 so far Still recommend the book though because it is good for the most part but I am seeking a hands on book for beginners

Perry Marshall Ç Ultimate Guide to Facebook Advertising: How to Access 1 Billion Potential Customers in 10 Minutes epub

Ultimate Guide to Facebook Advertising How to Access 1 Billion Potential Customers in 10 MinutesHappen after 10 seconds later 10 minutes later and in the following days and weeks You'll discover how to Maximize your ad ROI with newsfeeds videos and branded content Create custom audiences from your contact lists video views and page engagement Use the Facebook Campaign Blueprint proven to generate your first 100 conversions Boost your Facebook ads using the Audience Network and Instagram Follow the three step formula for successful video ads Maximize campaigns and increase conversions on all traffic to your website Track and retarget engaged users by leveraging the Power of the Pixel Make eve What could have been a great work is all but ruined by the absurdly poor uality of the graphics in this book The author constantly refers to the illustrations which even with a magnifying glass are completely illegiblewhich make much of the information he provides uselessThere is at least at this time no way to leave any input on his website and there is not an online version of the illustrations to go to in order to see exactly what the illustrations are representingTo his credit there is a lot of great information in this book It is a bit outdated but since Facebook changes policies and procedures so often the author can't be held to task for this Overall it would be difficult for me to recommend this book to anyone else given the poor uality of the illustrations which are absolutely necessary to gain a full understanding of the written material